Embraer’s Sustainability website was designed and developed to showcase their commitment to sustainability in manufacturing, jet propulsion, and logistics.

The goal was to give creatives enough slack to keep each campaign interesting, but also give designers and developers the required boundaries to build masters and templates to decrease production time.

The creation of the production guidelines ensured that a large volume of digital collateral could be produced consistently on brand while avoiding an increase in additional human resource and overheads.

Each campaign operated under exceptionally strict brand guidelines, requiring precision, consistency, and a deep understanding of the brand’s visual language. The experience strengthened my discipline and sharpened my skills as a designer.